Barbara L. Rayner
Director
Barbara L. Rayner

Ms. Rayner has served as a director of Loyalty Ventures since November 2021. Ms. Rayner served as a senior partner for Ernst & Young LLP until her retirement in June 2021, with expertise in business valuation and modeling and risk management. Ms. Rayner began her career at Ernst & Young LLP in 1985 following a two-year assignment as a field examiner for the Office of the Comptroller of the Currency for the U.S. treasury department and completion of her graduate degrees and was named a partner in 1998. Ms. Rayner holds a Bachelor’s degree in business administration from Texas A&M University, and an MBA and Masters in accounting from Rice University. Ms. Rayner is a Chartered Financial Analyst, a Senior Member of the American Society of Appraisers, and a Certified Public Accountant in the state of Texas. Ms. Rayner brings to Loyalty Ventures significant financial, executive and loyalty program expertise. Her audit committee financial expertise and technical skills in the areas of valuations, mergers and acquisitions, impairment analysis, quality and risk management controls and procedures, and international business add valuable skills to the Loyalty Ventures board of directors.

Independent Director
Graham W. Atkinson
Director
Chief Executive Officer and President

Mr. Atkinson has served as a director of Loyalty Ventures since November 2021. Mr. Atkinson served as Chief Marketing and Customer Experience Officer for Walgreen Co. from January 2011 through January 2014. Prior to joining Walgreens, Mr. Atkinson served as president of Mileage Plus, a wholly-owned loyalty subsidiary of United Airlines, Inc., one of the world’s leading customer loyalty programs, as well as executive vice president, customer experience; senior vice president, international; and senior vice president of marketing and worldwide sales over his 20-year tenure. While at United Airlines, he also served as United Airlines’ representative on the Star Alliance Services GmbH board of directors, including two years as chair of the board. Mr. Atkinson is currently a director at Sentry Insurance. Mr. Atkinson earned an honors degree in business studies from West London University Ealing School of Business in London, England. Mr. Atkinson brings to Loyalty Ventures significant executive and board experience, including in the loyalty industry. His experiences in customer service and experience, marketing, and international business for large multi-national corporations bring an important breadth of understanding to the Loyalty Ventures board of directors.

Independent Director
Richard A. Genovese
Director
Richard A. Genovese

Mr. Genovese has served as a director of Loyalty Ventures since November 2021. Mr. Genovese served as the chief operating officer for Ciber Global, LLC from February 2012 to January 2014 and executive vice president of North American operations from September 2011 to February 2012. Prior to that time, he served as the managing partner for application services and business process outsourcing for IBM Corporation from 2002 to 2011 following IBM’s acquisition of PricewaterhouseCoopers’ consulting business. He served in roles of increasing responsibility, including managing partner for business process outsourcing and managing partner for global petroleum and chemical services, for PricewaterhouseCoopers from 1982 to 2002 where he was named a partner in 1990, after beginning his career in 1978 at Electronic Data Systems Corporation as a systems engineer. Mr. Genovese is currently a director of RCM Technologies, Inc., where he serves as audit committee chair. Mr. Genovese holds a bachelor’s degree in business administration with a concentration in finance and accounting from Loyola University. Mr. Genovese brings to Loyalty Ventures significant executive leadership and other public company board experience. Further, Mr. Genovese’s audit committee financial expertise, operations, information technology and digital experience add valuable skills to the Loyalty Ventures board of directors.

Independent Director
Roger H. Ballou
Director
Roger H. Ballou

Mr. Ballou has served as a director of Loyalty Ventures since November 2021. Mr. Ballou served as the chief executive officer and a director of CDI Corporation, a public company engaged in providing staffing and outsourcing services, from October 2001 until January 2011. He was a self-employed consultant from October 2000 to October 2001. Before that time, Mr. Ballou had served as chairman and chief executive officer of Global Vacation Group, Inc. from April 1998 to September 2000; a senior advisor for Thayer Capital Partners from September 1997 to April 1998; and as vice chairman and chief marketing officer, then as president and chief operating officer, of Alamo Rent-a-Car, Inc. from April 1995 to August 1997. Mr. Ballou served as a director of Fox Chase Bank from 2005 until 2016. Mr. Ballou is currently a director of RCM Technologies, Inc., where he serves as lead independent director and a member of the audit committee and nominating & corporate governance committee; Univest Financial Corporation, where he serves as a member of the compensation committee, audit committee, risk committee and executive committee; and Alliance Data Systems Corporation, where he serves as chair of the board and as a member of the audit committee. Mr. Ballou holds a Bachelor’s degree from the Wharton School of the University of Pennsylvania and an MBA from the Tuck School of Business at Dartmouth College. Mr. Ballou brings to Loyalty Ventures significant executive and public company board experience, including the institutional history of the businesses constituting Loyalty Ventures. Further, Mr. Ballou’s audit committee financial expertise and global operations experience add valuable skills to the Loyalty Ventures board of directors.

Independent Director
Charles L. Horn
Chief Executive Officer and President
Charles L. Horn

Mr. Horn, chief executive officer and president for Loyalty Ventures, joined Loyalty Ventures in November 2021. Prior to his current role, he served as senior vice president and senior advisor at Alliance Data with responsibility for the LoyaltyOne segment in addition to other strategic initiatives beginning in February 2020. Prior to that, Mr. Horn served as an executive vice president and vice chairman from June 2019 to February 2020 and also served as acting chief executive officer of ADS from November 2019 to February 2020. Prior to that, he served as an executive vice president and chief financial officer from December 2009 to June 2019. From 1999 to November 2009, he served as senior vice president and chief financial officer for Builders FirstSource, Inc. From 1994 to 1999, he served as vice president, finance and treasury, for the retail operations of Pier 1 Imports, Inc. and as executive vice president and chief financial officer of Conquest Industries from 1992 to 1994. Mr. Horn served as a director and the chair of the audit committee of Moody National REIT I, Inc. from 2012 until 2017 when it was acquired by Moody National REIT II, Inc. where Mr. Horn is currently a director and the chair of the audit committee. Mr. Horn holds a Bachelor’s degree in business administration from Abilene Christian University and an MBA from the University of Texas at Austin. Mr. Horn is a Certified Public Accountant in the state of Texas.